[Member Meeting: Shifting Customer Demand and Behavior to Drive Good Growth] Hybrid - New York City, NY. On December 7th, CMOs, senior Marketing leads, Sustainability practitioners, and brand experts who influence sustainable communications in their organizations will come together for SB's immersive Member-led meeting. The 2023 meeting will be hosted by Salesforce, and feature panels, sessions and workshops on: Defining good, purpose-driven growth through brand transformation, using frameworks to measure the ROI of sustainability and social impact, overcoming systemic structural barriers to steer business toward positive sales and solutions, and navigating the tension between driving change and playing it safe (our CMO Roundtable)
This annual meeting also includes a CMO Roundtable session for Chief Marketing Officers (CMOs) and Senior Marketing Leads to consider key current challenges marketers face, and for the larger SB Member community to learn and support from these industry leaders.
SB'24 TOKYO-Marunouchi will bring our community together to reconnect, pool our collective intelligence, and reflect upon major discoveries that inform our vision and guide our path to accelerate to a better future.
Member Meetings are premier opportunities to impart your expert thought leadership and share your brands' measurable sustainability journey toward regeneration. More details to follow.
Join the Sustainable Brands community of thought leaders and brand innovators at SB’s 2024 Brand-Led Culture Change in Minneapolis, MN to explore the forefront of driving positive behavior and culture change through the power of brand influence. Discover how the world’s leading brands are influencing behavior at scale, empowering consumers to become champions for a regenerative future. At Brand Led Culture Change, you will connect, learn, collaborate and co-create solutions to facilitate culture change, explore new business opportunities and participate in reshaping the future of society and our environment.
Thursday, 30 November 20231:00pm EST / 10:00am PST / 6:00pm GMT / 7:00pm CET